Editor’s Note: Shout Out Studio has partnered with students from Miami University (Oxford, Ohio) to mentor, research and write a series of blog posts for shoutoutstudio.com. The authors are members of student-led group, East Bridge Consultancy, an affiliate of Alpha Kappa Psi, a professional business fraternity. By: Daniel Kuperman & Sean Hynes When an increasingly […]
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When you spend your days working as a marketing consultant and content creator, you can only imagine the number of articles, tweets, blog posts, white papers, newsletters, email communications… (need I go on) read on a daily basis. For some, it could be overwhelming, but for me, it’s what I live for and love… scouring
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One of the truths about SEO is that inbound links are absolutely critical to increase your search ranking. When I explain how Google sees inbound links as votes of confidence, I always see folks nod their head. Yes. Yes. Yes. Then I ask them how they think we should go about link-building. Blank stare. I
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